Fred Schwed’s Where are the customers' yachts

The title of this 1955 book refers to a story about a visitor to New York who admired the yachts of the bankers and brokers. Naively, he asked where all the customers' yachts were? Of course, none of the customers could afford yachts, even though they dutifully followed the advice of their bankers and brokers. Full of wise contrarian advice and offering a true look at the world of investing, Where are the customers' yachts continues to open the eyes of investors to the reality of Wall Street.

 

Here, Leo Gough’s interpretation of Where are the customer’s yachts illustrates the timeless nature of Fred Schwed’s insights by bringing them to life through 52 modern case studies. This brilliant interpretation is an entertaining accompaniment to one of the most famous books on investment ever written.

 

 

 

(Oxford) is an experienced investment writer and dedicated private investor. He is the author of 16 books, including Going Offshore, 25 Investment Classics, The Finance Manual for Non-Financial Managers, Trading the World’s Markets and Miyamoto Musashi’s The Book of Five Rings (also in the Infinite Success series). He has edited a number of financial newsletters and since the late 1990s he has spent much of his time in the Asia/Pacific region, working with banks, such as Citibank, and consultancy firms, such as AT Kearney, and publishers to produce investment books and research for this dynamically expanding area.

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