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Corporate
 
Our corporate partners
 

Infinite Ideas is more than just a book business. True, we do publish the bestselling 52 Brilliant Ideas series, but our content has a life and a value way beyond the world of books.

Think of us as a vast database of practical and inspirational content that consumers know and trust. This content can be extracted, repositioned and repackaged to create a bespoke product through which you can communicate with your customers in a unique and fresh way.

There are over 3,000 inspiring ideas covering health and relationships, lifestyle and leisure, career and personal development, sports hobbies and games and art and literature - and the database is growing daily. Each idea is consistent in level and tone meaning that content can be combined easily and seamlessly.

You may need 10 ideas on fitness for a promotional booklet? We can provide it with or without your own branding. Or 52 ideas, but delivered differently, say as a weekly email newsletter? We can do that too. Or two chapters on golf, two on gardening and four on better orgasms for a lifestyle offer - no problem at all.

And if we don’t have the content that you need we''ll find it. Our vast network of authors and writers means no subject is too difficult.
 


Here are a few examples of how we have worked with corporate partners. For more informationplease contact corporate@infideas.com or call David Grant on +44 (0)1865 514888.


Tetley''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''s healthy living book

1. Unique

You can select ideas from one particular book to create your own bespoke book, or a selection of content from the whole range of ideas to create your own unique co-branded book. You could also have your own introduction, incorporate company information and select a new cover with your branding. You may wish to include money-off vouchers sewn into the book for other products you have in your range to support the cost of your unique version.

This mini book was created for Tetley. They were packaged with Tetley''s decaffeinated tea as part of a massive consumer campaign with Sainsbury''s. The book comprises chapters from several books in our 52 Brilliant Ideas series including Sleep deep, Whole health, Live longer, Control your blood pressure, Lose weight and stay slim and Healthy heart.


Secrets of wine book for Grape Escapes

Here''s another example of a mini book, this time created from just one book in our 52 Brilliant Ideas series. This booklet was produced as a promotional tool for the wine touring holiday company Grape Escapes. We selected relevant content from Secrets of wine, made a few editorial changes were and included some company information and promotional offers. Grape Escapes use the book to enhance awareness of the brand and also sold it to existing customers.

 

cover_how_to_solve_suduko_own_brand

2. Own-brand edition of an existing title

We can produce branded version of any of our books with your company’s logo and you choice of cover artwork, along with an introduction that reflects your company’s values and/or messages. This is an example of how our bestselling How to solve Sudoku was re-designed for exclusive distribution by Marks and Spencer.

 

cover_sex_life

3. Co-branded versions

We can also co-brand existing titles (with changes where necessary) for exclusive distribution in a particular channel. Here’s an example of one we did with Ann Summers.

Ann Summers wanted to use the great content from our bestselling Re-energise your sex life and retail it within their existing portfolio. A quick branding change was all that was needed to create this highly successful bespoke edition.

 

4. E-content and audio

Individual chapters from our books are also available as e-content and as audio files for internal distribution through company intranets or external newsletters distribution. Hotonline, the UK''s largest network of specialist job sites, use our career and personal development ideas to add value to their recruitment offer.

 

 
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