The Classic Wine Library – picture this
One of my favourite tasks as editor of the Classic Wine Library is choosing the photos that grace the covers of the books. A great cover is essential in creating the right first impression. Reading the books makes me (and I assume others) want to sample the wines and visit the places talked about, but readers first need to be enticed into picking up the book. A beautiful and interesting cover picture can make all the difference. Picture research can sometimes be quite wearisome, particularly if you are desperately trying to depict some abstract concept in an original way. But the Classic Wine Library, with its series focus on inspiring photos of the landscapes behind the wines under discussion, is different.
It is important to have a reliable and expert supplier when purchasing such photographs. Without having visited many of the places myself how can I be sure that the photo I’m looking at is really of Roussanne vines in southern France and not Chardonnay grapes growing in South Africa? So over the last few years we’ve made this task a lot easier by working with a specialist wine photographic agency, which features a huge selection of wine-related photos from all over the world and is run by Mick Rock, a very knowledgeable and helpful, not to mention world-renowned, photographer.
But there’s more to cover design than finding a beautiful image. The title font used by our designer is called Trajan and was designed by typographer Carol Twombly. Although the font itself is less than thirty years old it is based on the inscription found on Trajan’s column, built by that Roman Emperor around the first century AD. Unlike the column’s inscription the information in these books is not carved in stone, as the world of wine is in a constant process of evolution. However we think that this elegant font, which is only available in capital letters, lends our books a certain authority and timelessness.
Over the last month we have signed up new books on the wines of New Zealand (Rebecca Gibb), Sake and other Japanese wines (Anthony Rose) and the wines of Bulgaria, Romania and Moldova (Caroline Gilby), and I am looking forward to taking virtual journeys through those countries very shortly. So watch this space for new covers. We hope you like them and find the photography as inspirational as we do.
Titles being added to the library this year include The wines of Canada, Côte-d’Or, Rosé, The wines of northern Spain, Amarone and the fine wines of Verona and The wines of Greece. You can find out more here and order published books at 20% discount here.