The Infinite Ideas blog

We write on a variety of subjects and often post exclusive ideas by our bestselling authors. We publish a diverse list and our blog reflects this so if you don’t find a post that interests you today check back later in the week and you’ll probably find something that takes your fancy. Happy reading.


The royal baby: a reality check

25 July 2013 by in Business and finance

By Michael Lee, founder of the Institute of Futurology (www.futurology.co.za) The royal baby is not the sign of a progressive long-term future for the United Kingdom: a futurist’s perspective. The monarchy is probably bad for Britain’s long-term social future. Human societies evolve towards increased degrees of freedom and equality before the law. Feudalism is gone. …
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How to boost your business with a book

18 July 2013 by in Book publishing, Business and finance

The world of print has taken something of a pounding over the last few years. Just look at the newspaper industry and how it’s struggled to cope with the plethora of free news sites. E-book readers – especially Amazon’s Kindle – have changed the publishing landscape beyond recognition. A business model that has worked well for …
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The Golden Acorn recommended in National Literacy Trust book list

16 July 2013 by in Book publishing

As part of its work towards improving reading skills among young learners in the UK, The National Literacy Trust recently announced its official list for ‘Books that work well in shared and guided reading’, a valuable resource based on a 2013 survey of a network of over 33,000 teachers. High on the list for key …
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How a published book can help promote a consultancy

10 July 2013 by in Book publishing

by Peter Brook, author of Turn your sales force into profit heroes. They say everyone has at least one book in them and until recent years I had a long-held ambition to become a published author. After years in the FMCG industry, I’d gained a huge amount of insight into why some product launches worked, …
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Preparing a manuscript for submission

8 July 2013 by in Book publishing

‘If a publisher declines your manuscript, remember it is merely the decision of one fallible human being, and try another.’ Sir Stanley Unwin, co-founder of publishing house George Allen and Unwin You’ve got to the point where a publisher has agreed to take a look at your manuscript. Congratulations! You have joined the elite group …
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Wellness in the workplace: How to keep happy, healthy and wise

5 July 2013 by in Lifestyle

We note with interest yet another recent article in Marketing Week that is relevant to what we’re up to at Infinite Ideas. Apparently the poor old marketing professional is somewhat under the cosh. 39% of marketing professionals are now working 50+ hours a week. That’s up from 24% two years ago and a national average …
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